Resources - news, events, videos & presentations

Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 12 August – 18 August 2019

22 Aug 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 12 August-18 August, 2019.

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EVENTS

Webinar: Attracting Chinese Shoppers Overseas

18 Sep 2019

In Dragon Trail's September 2019 webinar, we'll introduce the leading destinations and most popular items for Chinese shopping abroad, discuss the biggest market trends, and offer practical advice to help overseas retailers attract and cater to the Chinese market.

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Company News

South African Tourism China Joins TNTM

21 Aug 2019

South African Tourism China has joined The Next Travel Market (TNTM) as an official destination partner, to help the South African tourism trade improve market access in China.

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Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 5 August – 11 August 2019

14 Aug 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 5 August-11 August, 2019.

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BLOG

How to Attract Chinese Family Tourism

14 Aug 2019

With over 300 million pre-school and school aged children in China, family travel is an important and growing market segment for Chinese outbound tourism. Here are six things tourism brands need to understand to successfully attract Chinese families.

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EVENTS

IBTM China 2019: George Cao Speaking

29 Aug 2019

Dragon Trail's CEO and co-founder, George Cao will lead a panel of global travel destinations at IBTM China on August 29, 2019, on the topic of "Digital Tools to Reach the Chinese Travel Industry."

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BLOG

Video: Spending Abroad – China Outbound Travel Pulse – Episode n.24

09 Aug 2019

Since 2012, China has been world’s highest-spending international tourism source market, with over 250 billion USD in annual spending. But how much do most Chinese tourists really spend, and how is spending behavior changing?

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Company News

Top Destinations for Chinese Tourism: Sina Weibo V-Influence Summit

08 Aug 2019

Who won 2019's 'hottest destination' and 'most promising destination' awards at the Sina Weibo V-Influence Summit, and which travel themes have seen the biggest increase on the Chinese social media platform this year?

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Brand Rankings

WeChat Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 29 July – 4 August 2019

08 Aug 2019

The top-ranking WeChat accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 29 July-4 August, 2019.

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