Marketing solutions to connect you to China and the world

B2B Marketing

Travel agents are still a key source of information and booking for Chinese travelers, and we excel in B2B marketing, powered by our database of more than 60,000 Chinese travel trade professionals. Our digital solutions include training programs, live online events, tools to help Chinese travel agents sell your product, and data management systems to make sure you get the best results.

Partner Development

China Travel Academy (CTA) is a mobile-first e-learning platform designed to make training and certifying Chinese travel agents easier than ever before. Since 2015, more than 40 destinations and travel brands have used the CTA platform to train thousands of Chinese travel agents.

Partner Engagement

Keep partners engaged and active:
– Live online events, webinars and livestreams through our CTA Live WeChat Roadshow platform
– Trade content marketing, strategy & creative services

Partner Empowerment

Empower your partners to market and sell your products effectively with digital tools they can use every day:
– Knowledge Base to support sales
– Co-op Sales and Marketing Hub to give partners images, videos and other resources for campaigns
– WeChat Pop Up Stores to turn your destination WeChat into a live co-op flash sale

Partner Management

Our Trade CRM helps you manage your trade relationships with data. It collects data across all your channels, online and offline, to build your database and generate insights on your best partners.

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