Resources - news, events, videos & presentations

Company News

Travel Marketing Watch Media Platform Launched

16 Mar 2020

Dragon Trail Interactive has launched China’s first B2B digital media platform focused on tourism marketing, Travel Marketing Watch (TMW).

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BLOG

How to Survive the Tourism Coronavirus Crisis?

13 Mar 2020

Getting through the coronavirus crisis requires an industry-wide effort to work together, but with the most important trade events canceled or postponed, and ever-increasing travel restrictions and flight suspensions, how do we stay connected? The solutions are digital.

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BLOG

Coronavirus’ Impact on the Chinese Travel Industry: Travel Daily

09 Mar 2020

Chinese travel media Travel Daily has released a report on the short- and medium-term impacts of the coronavirus crisis on China’s travel and tourism industry.

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Company News

China Travel Academy Reaches 50,000 Travel Agents

04 Mar 2020

On February 25, 2020, China Travel Academy (CTA) welcomed its 50,000th registered user. Dragon Trail's online platform has helped tourism brands train the Chinese travel trade since 2015, with a surge in users during the coronavirus crisis.

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BLOG

Coronavirus: Chinese Tourism Recovery Plan

12 Feb 2020

While outbound travel from China is still on hold because of coronavirus, tourism brands and businesses need to start thinking about a recovery plan now, in order to support industry partners in China and be ready for the bounce back. Here's how to get started.

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Company News

South African Tourism China Joins TNTM

21 Aug 2019

South African Tourism China has joined The Next Travel Market (TNTM) as an official destination partner, to help the South African tourism trade improve market access in China.

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BLOG

‘China, the Future of Travel’ Demystifies the World’s Largest Outbound Tourism Market

24 Jul 2019

Published by Dragon Trail Interactive, the newly revised handbook to Chinese outbound travel is a vital tool for the global tourism and hospitality industries.

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BLOG

WeChat Pop-Up Stores: The New Way to Sell Travel to Chinese Tourists

26 Jun 2019

PromPeru and Dragon Trail are pioneering new ways of using digital channels to promote and sell travel, with a series of WeChat-hosted pop-up stores that connect Chinese consumers with travel agents.

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EVENTS

Webinar: B2B Digital Marketing Tools for China

17 Jul 2019

In Dragon Trail’s July 17 webinar, discover the best and newest digital tools for working with the Chinese travel trade, including online trade shows, WeChat pop-up stores, and more.

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