When and how will Singapore's MICE tourism industry make a full recovery? Singapore Tourism Board's Andrew Phua discusses new partnerships, the future of event technology, and STB's first post-pandemic offline event in China.
From 19-23 April, 2021, the European and Chinese travel industries came together to prepare for the reignition of Chinese tourism to Europe, at the EUROPE Virtual Travel Trade Show for China.
These are the five major trends that will affect MICE and corporate travel in 2021 and beyond, including big opportunities for small events, how hybrid will become the norm, and the importance of human resources alongside tech upgrades.
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