In Dragon Trail's April 24 webinar, we'll show you how digital advertising looks, works and costs in China for travel brands, from Baidu SEM and media buy on Chinese travel review sites, to advertising campaigns on OTAs and social media channels.
Sign up for our February 27 webinar to review the full year of 2018 WeChat rankings data for travel brands, including the top accounts, posts and strategies. We will also cover the biggest WeChat developments and policies from the past year.
What are the biggest luxury trends for Chinese outbound tourism, and how do you market travel destinations and businesses to HNWI Chinese tourists? In November, we're offering two webinar dates to focus on the Chinese luxury travel market for different global regions.
The Chinese market is often a stumbling block when it comes to B2B promotion - watch our September 2018 webinar with TravPRO Mobile to learn how to adapt your B2B training to China, while still reaching other global markets through a centralized platform.
In our October webinar, we’ll introduce the essentials of reputation management for Chinese tourism, including the most important Chinese travel review sites and other tools to learn what Chinese travelers are saying about you online.
On September 19, 2018, CEO and founder of B2B2C mobile software company TravPRO, Jonathan Cooper, is joined by Dragon Trail Interactive's CEO and co-founder, George Cao, to introduce innovative new ways to train the travel trade.
On 17 July, 2018, the German National Tourist Board (GNTB) hosted a live webinar on WeChat through Dragon Trail’s CTA Live platform, to introduce its partner airline Lufthansa to the Chinese travel trade.