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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 15-21 April 2023

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 15-21 April 2023.

NTOs:
N.1 Visit Fiji:
Repost: [Chinese celebrity] Justin at the Hilton Fiji Beach Resort & Spa. (View)
N.2 Tourism Authority of Thailand – Chengdu Office:
Gina Jin in Thailand. (View)
N.3 Tourism Authority of Thailand – Beijing Office: Repost: PowerCircles photo shoot with Betty Wu in Bangkok. (View)

DMOs:
N.1 Discover Hong Kong:
Photos of Arsenal Street. (View)
N.2 Visit Dubai:
Short video: Driving in Dubai at Eid al-Fitr. (View)
N.3 Macao Government Tourism Organization:
Test your Cantonese. (View)

Airlines:
N.1 All Nippon Airways: Views of Mt. Fuji with cherry blossoms. (View)
N.2 Singapore Airlines: Promotional video. (View)
N.3 Cathay Pacific: Hong Kong flight ticket giveaway.

Cruise Lines:*
N.1 Royal Caribbean International: Short video: How well do you score on this primary school exercise? (View)
N.2 Viking Cruises: Live streaming about cruises to Japan. (View)
*Only two cruise lines posted on Weibo this week

Attractions & Museums:
N.1 Hong Kong Disneyland: Duffy and Friends video. (View)
N.2 Hong Kong Ocean Park: Two-day itinerary for May holiday. (View)
N.3 Louvre Museum, Paris: “Brun de Momie” color and Martin Drolling. (View)

Hotels:
N.1 Bulgari Hotels and Resorts: Conde Nast Traveler exhibition at Bulgari Hotel Beijing. (View)
N.2 Accor Hotels: Members’ week giveaway. (View)
N.3 Mandarin Oriental Hotel Group: Chen Kun in Sanya. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38

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