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Webinar: Chinese Traveler Sentiment & Trip Planning

Join Dragon Trail's April webinar to get the very first look at the results of our latest Chinese Traveler Sentiment Survey, covering May Labor Day holiday plans, the impact of the Iran conflict on outbound travel intention, wellness travel, and much more.

Event details

Date: Wednesday, 22 April

Time: 9am UK/4pm China

Type of Event: Webinar

Speaker: Sienna Parulis-Cook, Janice Meng, Tiana Tian

Join Dragon Trail’s April webinar to get the very first look at the results of our latest Chinese Traveler Sentiment Survey.

Find out when, where, and how Chinese consumers are planning outbound trips in 2026, with a focus on the upcoming May Labor Day holiday. We’ll also look at consumer safety rankings for 26 destinations; Chinese travelers’ top information sources and booking platforms; the impact of the current Iran conflict on outbound travel plans; and wellness and sports in travel.

Attendees will get an up-to-date snapshot of Chinese consumer sentiment surrounding travel, with practical applications for marketing and product development.

Speakers:

Janice Meng – Market Research Analyst, Dragon Trail International

Tiana Tian – Market Research Analyst, Dragon Trail International

Sienna Parulis-Cook – Director of Marketing and Communications, Dragon Trail International

 

Registration

Registration is required to access this free webinar, and a copy of the presentation will be shared with attendees.

Date: Wednesday, 22 April, 2026
Time: 9am London (4pm Beijing)
Register

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