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Interview: Travel Influencer of the Year, Ye Ziyi

12 Jun 2019

Chinese "Travel Influencer of the Year" award winner Ye Ziyi, aka Star Ranger, is an astronomy photographer with 836,000 followers on Weibo. Learn how she interacts with fans, and what she likes best about working with travel brands.

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Interview: How Viking Cruises Changed Chinese Tourism to Europe

15 May 2019

We spoke to Brendan Tansey, Managing Director for Viking Cruises in China, to learn how Viking applied its experience with the US outbound tourism market to provide Chinese travelers with a new way to explore Europe.

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Interviews: Speakers for China – The Future of Travel

25 Apr 2019

Meet featured speakers from Dragon Trail's May 19-21 summit, China - The Future of Travel, and learn about their work and views on Chinese tourism, as well as their own travel experiences around the world.

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8 Essentials to Working with Luxury Chinese Tourists

27 Feb 2019

One of most coveted segments in the Chinese outbound tourism market is also one of the hardest to get right when it comes to marketing and service: luxury travelers. How do you stand out – and avoid making major blunders?

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Video – Themed Travel – China Outbound Travel Pulse – Episode n.8

29 Mar 2018

With greater disposable income, more and more Chinese have taken up leisure activities and hobbies, and are now exploring these interests on their overseas travels.

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How Museums Are Catering to Chinese Visitors around the World

17 Jan 2018

From social media, to Mandarin audio guides, to Chinese dishes at the museum café, we take a look at what museums are doing to attract and accommodate Chinese travelers.

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Interviews: Chinese Cruise Ship Passengers on Norwegian Joy

10 Jan 2018

China is now the world’s second largest cruise market, with capacity rising to nearly 3 million passengers in 2017. We interviewed passengers aboard Norwegian Cruise Line’s Norwegian Joy to find out why cruises are so popular for Chinese tourists.

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Video: Chinese Tourism to Peru

23 Nov 2017

Learn about the Chinese outbound tourism market and its potential for Peru in this interview with Dragon Trail's Managing Director - EMEA, Roy Graff, during his November 2017 visit to Peru.

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Interview: How Jordan Became an Up-and-coming Destination for Chinese Tourists

23 Oct 2017

Jordan is an up-and-coming niche destination among well-traveled Chinese tourists who are looking for something new after having been to more mainstream Asian and European destinations.

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