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The use of AI for tourism and tourism marketing is just getting started. To understand more about how technological advancements are already driving marketing to Chinese international travelers, we spoke to Jaime Gonzalo, VP of Huawei Mobile Services Europe.
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With a long-term view of the Chinese market’s potential and its importance to Queensland’s overall tourism development strategy, Australia’s “Sunshine State” is going all-in for both trade and consumer marketing in China.
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Between 15-17 November, Junny Tours partnered with Dragon Trail to exhibit at COTTM 2023. Dragon Trail caught up with Junny Tours’ CEO to learn more about the organization’s growth, strategic approach, and the unique selling points that set Junny Tours apart in the travel market.
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Which travel companies are failing to protect wildlife? World Animal Protection’s Wildlife Campaign Manager Yu Zheng shares the organization’s latest work to assess and train the global and Chinese travel industry on the importance of wildlife protection.
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The long-awaited recovery of the Chinese outbound tourism market has already begun. Dragon Trail's CEO and co-founder George Cao shares his recommendations and insights for travel brands to get their marketing right during this important period.
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When and how will Singapore's MICE tourism industry make a full recovery? Singapore Tourism Board's Andrew Phua discusses new partnerships, the future of event technology, and STB's first post-pandemic offline event in China.
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We spoke with the World Travel and Tourism Council’s Regional Director for Asia, Sarah Wang, about how to connect with a Chinese audience, top trends in travel and marketing, and which Chinese demographic will be first to travel internationally.
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Jordan Tourism Board's Afanah Zohier projects a coming Chinese travel boom. Find out why, and what role the tourism board’s updated WeChat and Weibo strategy plays in this, in our exclusive interview.
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With France always a top-choice destination for Chinese tourists, we spoke to Catherine Oden, Director at Atout France for China, about maintaining appeal, anticipating demands, and the importance of digitalization for B2B and B2C tourism marketing.
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