Weibo Weekly Rankings: Destinations, Airlines, Airports, Cruises, Attractions and Hotels – Weibo Weekly Rankings: Destinations, Airlines, Airports, Cruises, Attractions and Hotels – 29 March-4 April 2025

NTOs:
N.1 Tourism Authority of Thailand – Chengdu Office: Thailand launches “Grand Songkran Grand Privileges” campaign with discounts and prizes for April travelers.  (View)
N.2 German National Tourist Board: Flowers are all in bloom! (View)
N.3 Visit Singapore: Stefanie Sun spotted in Singapore ahead of her sunset tour concert. (View)

DMOs:
N.1 Discover Hong Kong: Tribute to Leslie Chung. (View)
N.2 Macao Government Tourism Office: 2025 Macau Arts Festival highlights growth with theater, dance, music and workshops. (View)
N.3 Forever Edinburgh.: Spring in Edinburgh. (View)

Airlines:
N.1 Air Asia: Air Asia partners with “Landlord’s Cat” for customizable travel experience campaign. (View)
N.2 Cathay Pacific: Cathay Pacific launches in-flight Wing Chung stretching challenge with original dance drama collaboration. (View)
N.3 Lufthansa: Sunseeker giveaway: Share your sunny travel moments with us for a chance to win a warm gift! (View)

Airports:
N.1 Hong Kong International Airport: Hong Kong Airport hosts marine conservation exhibition featuring DianDong & Friends as sea creatures. (View)
N.2 Istanbul Airport: Istanbul Airport celebrates International Day of Zero Waste with impressive sustainability milestones. (View)
N.3 Brisbane Airport: Airport tips for traveling with parents. (View)

Cruise Lines:

N.1 Princess Cruises: Giveaway: Share and win custom luggage tag. (View)
N.2 Hurtigruten Cruises: 23-Day Antarctica ultimate expedition special offer. (View)

Attractions & Museums:
N.1 Hong Kong Disneyland Resort: Duffy and Friends’ new adventure at Hong Kong Disneyland. (View)
N.2 Art Institute of Chicago: Spring art: “Geese and Hollyhocks” at the Art Institute of Chicago. (View)
N.3 V&A Museum: V&A Museum launches luxury art project suing mineral pigments.  (View)

Hotels:
N.1 Bvlgari Hotels & Resorts: Bvlgari brand ambassador Ziyi Meng unveils Serpenti afternoon tea at Bvlgari Hotel Beijing. (View)
N.2 Marina Bay Sands, Singapore: Experience luxury with Julian Cheung at Marina Bay Sands’ Opus series. (View)
N.3 Preferred Hotels: Plan your May holiday getaway with #ThePreferredLife and Preferred Hotels. (View)

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Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 68
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 64
N. overseas airlines surveyed: 49
N. overseas airports surveyed: 23
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 23
N. overseas hotels surveyed: 39