Resources - news, events, videos & presentations

Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 19-25 December 2020

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 19-25 December, 2020.

N.1 Tourism Authority of Thailand – Chengdu Office: Introducing Michelin Restaurant Le Normandie. (View)
N.2 Swiss National Tourist Office: Christmas Greetings. (View)
N.3 Tourism Authority of Thailand – Beijing Office: Introducing Sukhothai Historical Park. (View)

N.1 Discover Hong Kong: Giveaway | Learning Cantonese. (View)
N.2 Gunma: Gunma’s exhibiton booth has opened. (View)
N.3 Dubai Department of Tourism & Commerce Marketing: The PMGC finals are coming to Dubai. (View)

N.1 All Nippon Airways:
The best wishes to ANA sponsored figure skating athlete Yuzuru Hanyu. (View)
N.2 Cathay Pacific: Christmas Greetings. (View)
N.3 Emirates Airlines: Giveaway | Feel warm in winter. (View)

Cruise Lines: 
Royal Caribbean International: Giveaway | Christmas Greetings. (View)
N.2 Viking Cruises: Christmas Greetings. (View)
N.3 Dream Cruises: Short video | Christmas Greetings. (View)

Attractions & Museums:
N.1 Art Institute of Chicago: Happy winter solstice. (View)
N.2 Louvre Museum, Paris: Sculpture works Centaure chevauché par l’Amour. (View)
N.3 The British Museum: Jean-François Champollion is most remembered for his decipherment of ancient Egyptian hieroglyphics on the Rosetta Stone. (View)

N.1 Bvlgari Hotels & Resorts: Video | More Than A Wish at Bvlgari Hotel Shanghai. (View)
N.2 Radisson Hotels: Chinese New Year’s Eve Dinner booking started. (View)
N.3 Banyan Tree Hotels & Resorts: Giveaway | Fans Gift. (View)

To follow our weekly ranking, subscribe to our monthly newsletter or visit our LinkedIn account, or read our company’s blog.

Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at

About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 63
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 60
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38



Share this:

Weibo Rankings

This website or its third party tools use cookies, which are necessary to its functioning and required to achieve the purposes illustrated in the cookie policy. If you want to know more or withdraw your consent to all or some of the cookies, please refer to the cookie policy. By closing this banner, scrolling this page, clicking a link or continuing to browse otherwise, you agree to the use of cookies.