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Weibo Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 25-31 December 2021

The top-ranking Weibo accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 25-31 December 2021.

N.1 Tourism Authority of Thailand – Chengdu Office: Agoda’s Top 10 Thai Holiday Destinations of 2021. (View)
N.2 German National Tourist Board: Happy New Year + blind box giveaway. (View)
N.3 Tourism Authority of Thailand – Shanghai Office:
Winter landscapes in Thailand. (View)

N.1 Discover Hong Kong:
New Year’s live streaming. (View)
N.2 Vienna Tourism: Vienna Philharmonic New Year’s Concert. (View)
N.3 Forever Edinburgh: UGC photos: Winter light in Edinburgh. (View)

N.1 All Nippon Airlines: Short video: Yuzuru Hanyu. (View)
N.2 Asiana Airlines: Quiz + giveaway. (View)
N.3 Cathay Pacific: Long-distance flight plans for January. (View)

Cruise Lines:
N.1 Royal Caribbean International
: What are you doing to celebrate New Year? (View)
N.2 Dream Cruises: Short video: Wishing you a dazzling merry Christmas. (View)
N.3 Star Cruises: Merry Christmas. (View)

Attractions & Museums:
N.1 The British Museum: Goodbye 2021 + 2022 calendar giveaway. (View)
N.2 V&A Museum: Beatrix Potter Christmas card. (View)
N.3 Louvre Museum: Artistic depictions of the Virgin Mary for Christmas. (View)

N.1 Bulgari Hotels & Resorts: New Year’s Eve at The Bulgari Bar, Shanghai. (View)
N.2 Hilton Hotels & Resorts: Live comedy show in Shanghai. (View)
N.3 Marina Bay Sands, Singapore: Hello, 2022. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

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About the data: The data is jointly collected and compiled by Dragon Trail Interactive and Dingla, a B2B travel marketing platform assisting foreign organizations build long term travel trade relationships in China.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 64
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 61
N. overseas airlines surveyed: 49
N. overseas cruise lines surveyed: 12
N. overseas attractions & museums surveyed: 22
N. overseas hotels surveyed: 38


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Weibo Rankings

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