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Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 19-25 August 2023

The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 19-25 August 2023.

NTOs:
N.1 Tourism Australia:
Show Ruby the first photo you took in Australia. (View)
N.2 Swiss National Tourist Office: Gornergrat Bahn Zermatt– The most scenic train ride in Switzerland. (View)
N.3 Visit Sweden: Victorious return from the classic hike along Sweden’s King’s Trail. (View)

DMOs:
N.1 Macao Government Tourism Office: (Video) Authentic food recommendations near the Border Gate of Macau.  (View)
N.2 Tourism Victoria & Melbourne: (Video) Welcome to Wilsons Promontory, the most spectacular national park in Victoria. (View)
N.3 Forever Edinburgh: All of the Good Omens 2 filming locations in Edinburgh. (View)

Airlines:
N.1 Hong Kong Airlines:
Hong Kong Airlines is giving away thousands of free air tickets! (View)
N.2 Air Macau: Air Macau is holding a market event to celebrate Chinese Valentine’s. (View)
N.3 Cathay Pacific: Cathay Pacific is recruiting. (View)

Cruise lines:
N.1 Viking Cruises:
 Chinese Valentine’s giveaway. (View)
N.2 MSC Cruises: (Video) Relaxing activities on MSC Bellissima. (View)
N.3 Royal Caribbean International: Celebrate Chinese Valentine’s on Spectrum of the Seas. (View)

Attractions & Museums:
N.1 Hong Kong Disneyland Resort:
 (Video) Room tour of Disneyland Resort’s Cinderella-themed suite. (View)
N.2 M+ Museum: The highly anticipated M+ Sigg Collection is set to open at the end of September. (View)
N.3 Hong Kong Medical Museum: Hong Kong Medical Museum wishes everyone a happy Valentine’s. (View)

Hotels:
N.1 Marina Bay Sands Singapore:
Breaking Ice’s premiere event at Marina Bay Sands, Singapore. (View)
N.2 Mandarin Oriental Hotel Group: City walk route in Guangzhou. (View)
N.3 Preferred Hotels & Resorts: (Video) Explore the adventurous Rancho Santana in Nicaragua. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 20
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 18
N. overseas airlines surveyed: 12
N. overseas cruise lines surveyed: 6
N. overseas attractions & museums surveyed: 8
N. overseas hotels surveyed: 25

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Xiaohongshu Rankings

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