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Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels–19 – 25 October 2024

The top-ranking Xiaohongshu accounts for travel destinations, airlines, cruise lines, museums & attractions, and hotels, for the week of 19 - 25 October 2024.

NTOs:
N.1 German National Tourist Board:
(Video) Experience Germany’s ultimate car and football journey. (View)
N.2 Tourism New Zealand: Taieri Gorge Railway reopens after 4 years. (View)
N.3 Tourism Australia: (Video) Share your favorite Sydney photo. (View)

DMOs:
N.1 Discover Hong Kong: Halloween in Hong Kong: Ocean Park ticket giveaway and spooky events await.  (View)
N.2 Macao Government Tourism Office: Macau 2024 Holanda tour: A month of festivals, racing, and cultural events. (View)
N.3 Forever Edinburgh: Edinburgh winter time tips: Time shift, activities, and opening hour adjustments. (View)

Airlines:
N.1 Hong Kong Airlines:
Halloween deals and livestream notice. (View)
N.2 Cathay Pacific: Ryan’s journey to become a professional pilot. (View)
N.3 Air New Zealand: “Air sofa” flash sale: 50% off! (View)

Cruise lines:
N.1 Royal Caribbean International:
 (Video) Experience the joy of cruising with your best friend. (View)
N.2 MSC Cruises: (Video) Upgrade to executive privileges with MSC for an enhanced experience. (View)
N.3 Viking Cruises: (Video) It’s never too late to embrace life! (View)

Attractions & Museums:
N.1 Hong Kong Disneyland Resort:
 Christmas-themed merchandise for Duffy and Friends are now available! (View)
N.2 M+ Museum: (Video) Ben B. Li talks about the story behind the Bank of China tower in Hong Kong. (View)
N.3 V&A Museum: How data visualization enhances museum porcelain collections. (View)

Hotels:
N.1 Marina Bay Sands Singapore:
Miracle Coffee x JJ Lin’s concert – Chongqing stop. (View)
N.2 Hyatt Centric Victoria Harbour Hong Kong: Latest deals and photo tips for Cruise sky restaurant and bar. (View)
N.3 Marriott Bonvoy: New store opening: Marriott Hotel debuts in Yangpu, Shanghai. (View)

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Cannot find your organization on the list?
If you do not see your organization on the ranking, feel free to get in touch with us and we will let you know where you are positioned. If your organization account has not been surveyed, provide us with your account ID, name and your contact details and we will make sure to add it in our database.

Contact us at communications@dragontrail.com

About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 20
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 18
N. overseas airlines surveyed: 12
N. overseas cruise lines surveyed: 6
N. overseas attractions & museums surveyed: 8
N. overseas hotels surveyed: 25

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Xiaohongshu Rankings

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