Xiaohongshu Weekly Rankings: Destinations, Airlines, Cruises, Attractions and Hotels – 29 July-4 August 2023

NTOs:
N.1 Visit Sweden: Sweden’s most beautiful hiking route– The King’s Trail (part 1). (View)
N.2 Tourism New Zealand: Breathtaking sceneries in New Zealand. (View)
N.3 Swiss National Tourist Office: (Video) Happy 732nd birthday to Switzerland! (View)

DMOs:
N.1 Macao Government Tourism Office: The first contemporary art museum of Macau.  (View)
N.2 Forever Edinburgh: Edinburgh’s unique luxury brand– Johnstons of Elgin. (View)
N.3 Busan Tourism Organization: The 27th Busan Sea Festival. (View)

Airlines:
N.1 Hong Kong Airlines: Chances to win a free flight ticket. (View)
N.2 Thai Airways: Thai Airways summer promotion. (View)
N.3 AirAsia: (Video) Did you spot a dinosaur at the airport? (View)

Cruise lines:
N.1 Viking Cruises: Fan-giveaways for reaching 10,000 followers. (View)
N.2 MSC Cruises: (Video) MSC Bellissima will return to international sailings from China in 2024. (View)
N.3 Hurtigruten Cruises: (Video) Hurtigruten is the leader in sustainability among cruise companies. (View)

Attractions & Museums:
N.1 Hong Kong Disneyland Resort: (Video) Learn Stella Lou’s special dance moves. (View)
N.2 Hong Kong Medical Museum : New souvenirs just arrived. (View)
N.3 The British Museum: Win free tickets to the China’s Hidden Century exhibition. (View)

Hotels:
N.1 Marina Bay Sands Singapore: Shop at The Shoppes at Marina Bay Sands. (View)
N.2 Mandarin Oriental Hotel Group: Family-friendly hotels in Hong Kong. (View)
N.3 InterContinental Pattaya Resort: Tourist spots featured in popular reality show Keep Running in Pattaya. (View)

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About the data: The data is collected and compiled weekly by Dragon Trail International.

About the Ranking:
Ranking criteria: Accounts are ranked according to the highest number of engagements for all posts published.
N. overseas National Tourism Organizations (NTOs) surveyed: 20
N. overseas regional and city Destination Marketing Organizations (DMOs) surveyed: 18
N. overseas airlines surveyed: 12
N. overseas cruise lines surveyed: 6
N. overseas attractions & museums surveyed: 8
N. overseas hotels surveyed: 25