BLOG
Mafengwo's “Contemporary Young People’s Travel Guide” report is based on 2022 travel surveys and data, revealing travel trends among young Chinese, including cultural attractions, accommodation, and transportation.
BLOG
Fastdata’s 2021 China Online Travel Industry Report tracks trends and changes in online travel consumption and online travel users in China in 2021, with forecasts for 2022. The report looks particularly at Generation Z and its differences to older Chinese.
Company News
Dragon Trail Interactive's inaugural summit, China - The Future of Travel, explored the past, present, and future of Chinese outbound tourism and online travel marketing from 19-21 May, 2019.
BLOG
Born in the '80s and '90s, millennials make up over 30% of China's population, and 60% of Chinese outbound travelers. Find out how they like to research, book and spend their time overseas, and how millennials differ from older generations of Chinese.
BLOG
Tencent’s 2018 Research Report on Post-00s is some of the first data collected about the generation born in China from 2000-2009, giving us early insights into this age group’s priorities and spending habits.
BLOG
We looked at who Chinese millennials are, how they differ from older generations of Chinese tourists, their similarities and differences to Western millennials, and the most effective channels and strategies for marketing to them.
BLOG
In recent years, Airbnb has grown globally at rates of 300-400%, and the company has forecasted profits of up to US$3.5 billion by 2020. Yet the home-sharing platform faces steep challenges in China, both from external factors and self-made obstacles.
BLOG
Chinese millennials not only make up nearly a third of the total Chinese population, but they are also estimated to be least 35 percent of all Chinese outbound tourists, making them vital to the growth of the Chinese outbound tourism market.
The wonderful partners we work with
Sign up for our free newsletter to keep up to date on our latest news
We do not share your details with any third parties. View our privacy policy.
This website or its third party tools use cookies, which are necessary to its functioning and required to achieve the purposes illustrated in the cookie policy. If you want to know more or withdraw your consent to all or some of the cookies, please refer to the cookie policy. By closing this banner, scrolling this page, clicking a link or continuing to browse otherwise, you agree to the use of cookies.